Northeast
Paraíba
Easternmost point of the Americas
Paraíba is a small northeastern state whose capital João Pessoa sits at the easternmost point of the Americas — the first city on the continent to see the sunrise. The state's coastline, stretching past the idyllic Praia do Amor and Baia da Traição, is dotted with coconut groves and calm reef-sheltered beaches, while the interior sertão preserves a living tradition of forró music and leather craftwork.
Capital
João Pessoa
Region
Northeast
Estado
PB
Top Highlights
- 1Cabo Branco lighthouse — the easternmost point of the Americas, where the sun rises first
- 2Praia do Amor (near Pipa) — dramatic beach tucked into red sandstone cliffs
- 3Baia da Traição — Potiguara indigenous village, beach resort and freshwater lagoons
- 4Campina Grande June Festivals — one of Brazil's biggest and most traditional forró celebrations
Best Time to Visit
September to February for the driest and sunniest beach weather on the coast.
Traveller's Tip
Campina Grande's São João festival draws millions and fully books out — secure accommodation months in advance if you plan to attend.
Videos from Paraíba
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